If your job post sounds like a tech startup trying too hard to be cool, we need to talk. Candidates aren’t impressed—they’re cringing. Let’s decode the nonsense and get real.
1: Buzzwords Are Killing Your Credibility
- Candidates have grown numb to words like “ninjas,” “rockstars,” and “gurus.”
- Buzzwords make your culture look performative, not authentic.
- Job seekers are looking for clarity, not a cryptic sales pitch.
- Overused terms signal lazy communication—and lazy hiring.
- Real talk builds trust. Fluff erodes it.
2: Job Descriptions Are Not Branding Statements
- “Fast-paced, dynamic team” tells us nothing.
- Instead of “wear many hats,” say “you’ll manage X and collaborate with Y.”
- Be specific about outcomes, goals, and metrics.
- Replace “self-starter” with “able to lead projects without supervision.”
- Transparency is 10x more attractive than abstract superlatives.
3: The Resume-Job Post Disconnect
- You ask for authenticity—but provide none yourself.
- Candidates tailor resumes with hard skills. You reply with… “synergy”?
- Real alignment begins with real words.
- Buzzword soup confuses good candidates and attracts the wrong ones.
- If your role says “visionary team player,” what does that even mean?
4: What You Should Say Instead
- Use language that mirrors your actual daily operations.
- Talk about your team values, not just your perks.
- Mention real tools, processes, and growth paths.
- Clarify expectations in plain English.
- Ask your current team how they’d describe their roles—use that!
5: HR, It’s Time to Lead by Example
- Language reflects culture. Ditch the corporate theater.
- Clear job posts attract better fits—and save you time.
- Internal documents should match external messaging.
- Show you care about candidates by respecting their time and intelligence.
- HR isn’t about sounding smart. It’s about being human.
CTA:
Hiring shouldn’t feel like decoding ancient runes. Ready to make your recruitment messaging clear and credible? Start by cutting the buzzwords and speaking like a human. Your future team will thank you.
Phone : +919886395204
Email : info@skilligent.in
